Application of QFD within a co-opetition network of public transport organizations Sixten Schockert, Georg Herzwurm, Andreas Helferich (ISQFD'13)
13 Seiten
1,13 MB
Application of QFD within a co-opetition network of public transport organizations
(veröffentlicht in Proceedings
of ISQFD’13–Santa Fe & 25th North American Symposium on
Quality Function Deployment, S. 234-246)
Public transport organizations are
competitors as well as cooperative partners in providing services to
their passengers. In this setting of co-opetition we apply QFD heading
for the vision of offering passengers integrated transport services.
The paper will present the necessary adaptations and extensions of QFD
as well as lessons learned.
Der Beitrag schildert die Anwendung von
QFD innerhalb des vom BmBF geförderten Projekts Apriikose zur
Entwicklung einer Appliance zur Unterstützung von KMU bei der
Erbringung komplexer Mobilitäts-Services. Information zum Projekt
finden Sie auch auf www.aprikose.wi.uni-stuttgart.de.