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Ali Ahmadi, Seyed Hessameddin Zegordi

Application of Quality Function Deployment to the design and production of Persian Hand-made carpets.

Track: I3

Abstract:
Persian Carpet is one of the most important exports of Iran, and is a symbol of Iranian art and culture. In recent years, there has been competitive market in hand-made carpet, which has made the producers improve the quality of their products according to customer demands.
QFD is a technique, that can be used to improve the quality of the hand-made carpets. It could match the product specifications and the customer expectations.

In this paper, several approaches are proposed to improve the hand-made carpet quality using QFD technique. Since QFD has less been used in the manufacturing of products with artistic characteristics, the proposed approaches can be interesting to the QFD audience.
After a brief history of the Persian carpet, its position in Iran's economy is highlighted. Its world market, customer variety, and competitors are introduced. The QFD process is divided into five stages. These stages include the construction of the matrices: the evaluation of customer requirements importance, the house of quality, part planning, process planning, production/ operation planning.
In this case study, the evaluation of the customer requirement matrix is introduced to prepare an appropriate input to the house of quality matrix.The results are discussed and several conclusions are made based on the findings. Several suggestions are presented to improve the quality of hand-made carpets.

Author(s):
Ali Ahmadi is a lecturer at the Industrial Engineering Department of the university of Yazd in Iran. He has received B.S. and M.S. degrees from Iran University of Science and Technology and Isfahan University of Technology, respectively, both in Industrial Engineering. His research interests include Quality Function Deployment (QFD) and Measuring Customer Satisfaction (MCS). He has experiences in subjects related to Total Quality Management (TQM).

Seyed Hessameddin Zegordi is the head of the Industrial Engineering Department at the Tarbiat Modarres University, Tehran, Iran. He has received his B.S. and M.S. degrees from Sharif University of Technology, Tehran, Iran and his Ph.D. from Tokyo Institute of Technology, Tokyo, Japan, all in Industrial Engineering.
His research interests are in the areas of quality management, production planning, sequencing and scheduling. He has experiences in subjects related to TQM and sequencing and scheduling. He has worked as a consultant to several companies in Japan and Iran.

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